ACI PLC
Demand Generation & Program Lead at ACI PLC
Dhaka
Deadline: 2025-09-05
1 Positions
Job Overview
Company: ACI PLC
Location: Dhaka
Type: FullTime
Salary: Negotiable
Posted: 2025-08-20
Experience: 12 Years
Education Requirements
Bachelor's/Master's degree in Marketing or related field
Job Responsibilities
- Drive export and sales growth across local and Europe, Middle East and Africa markets with clear ownership of revenue targets.
- Design and execute market entry strategies, unlock new revenue streams, and establish strong distributor and partner networks.
- Develop and run structured sales programs, targeted offers, and demand generation campaigns supported by CRM platforms and digital tools.
- Lead pricing, contract negotiations, and channel development to maximize profitability and accelerate market penetration.
- Conduct customer and competitor research, monitor industry benchmarks, and identify trends and growth opportunities.
- Work with sales, marketing, product, supply chain, and regulatory teams to ensure compliance, product readiness, and seamless execution of market initiatives.
- Deliver regular performance reports including ROI, market outcomes, and financial results, ensuring accountability to business growth objectives.
- Promote Bangladesh-origin products as internationally competitive brands through demand-led marketing and trade engagement.
Required Skills
- Strong analytical skills
- Financial management skills
- Proficiency in CRM
- Excellent communication skills
- Negotiation skills
- Stakeholder management skills
Job Description
Join ACI PLC as a Demand Generation & Program Lead!At ACI, sales programs and demand generation are key growth drivers that directly impact business performance. The Sales Program & Demand Generation Lead will be responsible for executing programs and initiatives that generate qualified demand, enhance sales effectiveness, and deliver measurable ROI. This role will ensure disciplined program management, budget optimization, and cross-functional collaboration to accelerate growth.We are looking for a committed & performance-driven candidate for the following position in its Corporate Department:WHAT YOU’LL DORevenue Growth: Drive export and sales growth across local and Europe, Middle East and Africa markets with clear ownership of revenue targets.Market Entry & Expansion: Design and execute market entry strategies, unlock new revenue streams, and establish strong distributor and partner networks.Sales Programs & Campaigns: Develop and run structured sales programs, targeted offers, and demand generation campaigns supported by CRM platforms and digital tools.Commercial Strategy: Lead pricing, contract negotiations, and channel development to maximize profitability and accelerate market penetration.Market Intelligence: Conduct customer and competitor research, monitor industry benchmarks, and identify trends and growth opportunities.Cross-functional Collaboration: Work with sales, marketing, product, supply chain, and regulatory teams to ensure compliance, product readiness, and seamless execution of market initiatives.Performance Reporting: Deliver regular performance reports including ROI, market outcomes, and financial results, ensuring accountability to business growth objectives.Global Branding: Promote Bangladesh-origin products as internationally competitive brands through demand-led marketing and trade engagement.WHAT YOU BRINGStrong analytical and financial management skills with proven ROI optimization experience.Track record of executing integrated demand generation and sales enablement programs.Proficiency in CRM, marketing automation, and analytics tools.Excellent communication, negotiation, and stakeholder management skills.Fluency in English; Bangla proficiency preferred.WHO YOU ARE12+ years’ experience in demand generation, sales program management, or trade marketing.Proven track record of driving measurable business results through sales programs locally and internationally.Deep expertise in sales programs, lead generation, CRM platforms, and marketing automation.Knowledge of the pharmaceutical industry will be an added advantage.Strong understanding of export regulations, international trade, and cross-border market dynamics. Flexible and willing to travel internationally as needed.Education Requirements:Bachelor of Social Science (BSS) in MarketingMaster of Social Science (MSS) in MarketingBachelor’s/Master’s degree in Marketing, Business, or related field. Job Location: Anywhere in BangladeshIf you're looking to apply for a position that not only offers a competitive salary but also a chance to grow within a prestigious company like ACI, please consider this opportunity.Don't miss out on the chance to enhance your career with us! Apply now!