Akij Resources
Head of Marketing Needed to Lead Akij Consumer Electronics
Dhaka
Deadline: 2025-09-15
1 Positions
Job Overview
Company: Akij Resources
Location: Dhaka
Type: FullTime
Salary: Negotiable
Posted: 2025-09-07
Experience: 10 Years
Education Requirements
Master of Business Administration (MBA) or equivalent in Marketing
Job Responsibilities
- Develop and execute the overall marketing strategy aligned with the business goal.
- Conduct marketing research and competitor analysis.
- Define brand positioning.
- Oversee product launches, campaign planning.
- Develop and execute integrated communication plans (ATL, BTL, Digital Marketing).
- Enhance website performance including SEO and e-commerce.
- Work closely with product and R&D teams for effective product development.
- Build partnerships with key stakeholders, media, and agencies.
- Enhance visibility of retail stores.
Required Skills
- Consumer Behavior Understanding
- Leadership and Teamwork
- Strong Analytical and Problem Solving Ability
- Tech-Savvy
- Creative Mindset
Benefits & Compensation
- T/A
- Mobile bill
- Tour allowance
- Medical allowance
- Provident fund
- Performance bonus
- Partially subsidized lunch facilities
- Yearly salary review
- Two festival bonuses
Job Description
Job SummaryJoin Akij Consumer Electronics as the Head of Marketing and take the lead in crafting groundbreaking marketing strategies that align with our mission of providing high-quality products and services. We are looking for an inspiring leader who can elevate our brand in the electronics market.Job ResponsibilitiesDevelop and execute the overall marketing strategy aligned with business goals.Conduct in-depth marketing research and competitor analysis.Define brand positioning for Akij Consumer Electronics.Oversee product launches and campaign planning processes.Initiate and execute integrated communication plans (ATL, BTL, Digital Marketing).Enhance website performance, including SEO and e-commerce functionalities.Collaborate closely with product and R&D teams for product development.Build strategic partnerships with key stakeholders, media, and agencies.Improve visibility and presence of retail stores.QualificationsEducation: Master of Business Administration (MBA) with specialization in Marketing or related fields. Bachelor of Business Administration (BBA) is also acceptable.Experience: Ideally, you should possess 10 to 20 years of relevant experience in Marketing, especially in the Electronics industries.Age: Between 35 and 50 years, and only male applicants are considered.Skills RequiredStrong understanding of consumer behavior and electronics market trends.Demonstrated leadership and teamwork skills.Exceptional analytical and problem-solving abilities.Tech-savvy with a creative mindset.Adept in data-driven decision-making.LocationThis position is based in Dhaka, Bangladesh.Company BenefitsAttractive salary package, negotiable based on experience.Transportation allowance, mobile bill, tour allowance, medical coverage, and provident fund.Performance bonuses and two festival bonuses each year.Lunch facilities (partially subsidized).Annual salary reviews.How to ApplyIf you are passionate about making a significant impact in the marketing domain and are ready to take on this exciting challenge, apply before the deadline of September 15, 2025. Please send your CV to the email provided in the application section.