BRAC
Join BRAC as a Technical Expert – Social Media to Combat Human Trafficking
Dhaka
Deadline: 2025-09-08
1 Positions
Job Overview
Company: BRAC
Location: Dhaka
Type: FullTime
Salary: Negotiable
Posted: 2025-09-02
Experience: 3 Years
Education Requirements
Master of Fine Arts (M.F.A) in Mass Communication & Journalism or equivalent.
Job Responsibilities
- Develop and implement the project’s SBCC and digital media strategy aligned with behavioral change objectives.
- Lead strategic content planning across social platforms, including Facebook, YouTube, Instagram, and others, tailoring messaging to target groups.
- Guide the design and production of videos, infographics, reels, and digital stories.
- Coordinate with field teams to localize content and integrate outreach strategies.
- Oversee the development of branded IEC materials and community-friendly publications.
- Prepare digital-ready versions of print materials.
- Produce strategic PR content for mainstream and digital media.
- Collaborate with creative vendors for content creation and quality assurance.
- Track and analyze content performance; produce relevant reports.
- Ensure digital communications meet safeguarding standards.
Required Skills
- Communication
- Digital Marketing (Social Media Marketing)
- Social Media Management
Benefits & Compensation
- Festival Bonus
- Health and Life Insurance
- Others as per policy
Job Description
BRAC, in partnership with the Australian Border Force, is driving a crucial awareness campaign (2025–2026) aimed at combating human trafficking, people smuggling, and irregular migration in Bangladesh. This innovative project will engage a variety of stakeholders including youth, communities, and influential figures through educational institutions, community events, cultural programs, and digital platforms to empower vulnerable groups with accurate information. Job Purpose As the Technical Expert – Social Media, your primary duty is to lead strategic communication and digital engagement initiatives. You will design and execute audience-focused Social Behavior Change Communication (SBCC) strategies, produce engaging digital content, and ensure widespread dissemination through online channels and traditional media. Key Responsibilities Develop and implement SBCC and digital media strategies aimed at promoting behavioral change. Create strategic content for various social media platforms like Facebook, YouTube, Instagram, tailoring messages for target groups. Oversee the production of videos, infographics, and interactive content to support campaigns. Coordinate with teams for localized social content and outreach strategies. Develop branded IEC materials and prepare digital versions of print materials. Generate PR content for media engagement. Analyze content performance and generate reports with actionable insights. Represent BRAC during discussions with partners and stakeholders on technical communications. Safeguarding Responsibilities: Ensure safety and security for programme participants and team members. Promote and implement safeguarding policies among team members. Follow appropriate reporting procedures for any safeguarding incidents. Additional Requirements Master’s degree in Mass Communication, Marketing, or Development Studies. 3 to 5 years of experience working in NGO or related fields. Strong communication and digital marketing skills. Proficiency in both Bangla and English. Familiarity with tools like Canva and Mailchimp. What We Offer: Festival bonuses and health/life insurance as per policy. Opportunity to make a difference in combating human trafficking. Work within a supportive team at a respected organization. Apply now to be part of this impactful initiative at BRAC!